What's in a Word?


Euphemism: a milder or more positive expression used to replace a negative or unpleasant one.
Dysphemism: replacing a neutral or positive expression with a negative or unpleasant one.

Euphemisms and Dysphemisms


Euphemisms are the most common of the subtle persuasion techniques. You have probably even used them yourself many times without even realizing it. An euphemism is when a phrase-usually one that is harsh, negative, or offensive-is replaced with a milder or more positive expression.

When we replace a positive or natural expression with one that is negative or unpleasant, we are using a dysphemism.

Euphemisms and dysphemisms are used more than ever these days, especially in advertising , the media, and by politicians to influence out thoughts and feelings.

So now, tell me. Which one that you choose? Or which one you prefer the most? For me, I guess I love dysphemisms. Why you need to say something in a nicer way? If it harsh, then be it. Accept it. When you use euphemisms, it is like you are covering or hiding the truth. Two words from me, dysphemisms rule!